Creating and protecting trademark portfolios

Overview

Parsons Behle & Latimer's attorneys help protect your company brand by developing a comprehensive trademark prosecution strategy. Parsons' trademark attorneys work with local, national and international companies as well as individuals to develop and maintain trademark portfolios. Parsons' attorneys also help grow the next generation of IP attorneys in our communities by teaching trademark clinics to law students at local universities. We routinely handle all aspects of trademark prosecution and maintenance, managing thousands of trademark applications and registrations, nationally and through foreign associates, internationally. We provide domestic and international brand clearance services, including preliminary and full trademark searches as well as assisting in the development and implementation of domestic and international use and protection strategies.

Our attorneys provide cost-effective, practical advice that allows our clients to maintain their competitive advantage in the worldwide marketplace.

Team

Key Contacts

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Experience

Successful Trademark Appeal and TTAB Victory for Rebranding Client

Assisted with rebranding strategy and trademark application prosecution. Successfully appealed USPTO's refusal to register client's trademark, securing a rare reversal from the Trademark Trial and Appeal Board.

Trademark Protection and Brand Strategy for Multi-State Coffee Franchise

Served as legal counsel for a coffee shop franchise, assisting in its growth from a single location to 65 outlets across four states. Filed and prosecuted trademark applications, developed a long-term brand protection strategy and implemented watch notices and policing activities to support the client's nationwide expansion.

Trademark Prosecution and Brand Protection for Diverse Clients

Served as legal counsel for trademark prosecution and brand development matters. Managed trademark applications, including responding to office actions and overcoming various challenges to protect clients' intellectual property.

Insights