Creating and protecting trademark portfolios


Parsons Behle & Latimer's attorneys help protect your company brand by developing a comprehensive trademark prosecution strategy. Parsons' trademark attorneys work with local, national and international companies as well as individuals to develop and maintain trademark portfolios. We routinely handle all aspects of trademark prosecution and maintenance, managing thousands of trademark applications and registrations, nationally and through foreign associates, internationally. We provide domestic and international brand clearance services, including preliminary and full trademark searches as well as assisting in the development and implementation of domestic and international use and protection strategies.

Our team provides cost-effective, practical advice that allows our clients to maintain their competitive advantage in the worldwide marketplace.


Key Contacts

View the full team


Domestic and International Trademark Prosecution

Represent client in the prosecution of trademarks in the U.S. and internationally.

Rebranding Strategy and Prosecution of Trademark Applications

Successfully appealed the USPTO’s refusal to register client's trademark. Secured opinion from TTAB supporting client.   

Filing and Prosecution of Trademark Applications and Brand Protection Strategy

Represented major coffee shop client through growth from one to more than 65 shops.